{"id":3529,"date":"2011-03-21T07:53:27","date_gmt":"2011-03-21T07:53:27","guid":{"rendered":"http:\/\/monochromist.com\/2011\/03\/21\/the-medium-is-the-message-is-a-phrase-coined-by\/"},"modified":"2011-03-21T07:53:27","modified_gmt":"2011-03-21T07:53:27","slug":"the-medium-is-the-message-is-a-phrase-coined-by","status":"publish","type":"post","link":"https:\/\/monochromist.com\/notes\/2011\/03\/21\/the-medium-is-the-message-is-a-phrase-coined-by\/","title":{"rendered":""},"content":{"rendered":"

\u201cThe medium is the message\u201d is a phrase coined by Marshall McLuhan meaning that the form of a medium embeds itself in the message, creating a symbiotic relationship by which the medium influences how the message is perceived. McLuhan proposes that media themselves, not the content they carry, should be the focus of study; he said that a medium affects the society in which it plays a role not only by the content delivered over the medium, but by the characteristics of the medium itself.<\/p><\/blockquote>\n

\u201cThe medium is the message.<\/strong>\u201d Wikipedia, The Free Encyclopedia. 4 Dec 2008, 00:14 UTC. 8 Dec 2008\u00a0 (via processprocessprocess<\/a>)<\/div>\n","protected":false},"excerpt":{"rendered":"

\u201cThe medium is the message\u201d is a phrase coined by Marshall McLuhan meaning that the form of a medium embeds itself in the message, creating a symbiotic relationship by which the medium influences how the message is perceived. McLuhan proposes that media themselves, not the content they carry, should be the focus of study; he […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"quote","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[1],"tags":[159],"class_list":["post-3529","post","type-post","status-publish","format-quote","hentry","category-video_graphics","tag-man-machine","post_format-post-format-quote"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p5sGHy-UV","jetpack-related-posts":[{"id":863,"url":"https:\/\/monochromist.com\/notes\/2013\/07\/31\/its-the-medium-stupid\/","url_meta":{"origin":3529,"position":0},"title":"Its the Medium, stupid.","author":"monochromist","date":"July 31, 2013","format":"link","excerpt":"Its the Medium, stupid. Marshall McLuhan coined the phrase \u201cmedium is the message\u201d, the channel of delivery supersedes the content in importance, or less adamantly, the mediums influences how the message is perceived. This idea is more evident than ever during the time of elections, when political candidates and parties\u2026","rel":"","context":"In "motion"","block_context":{"text":"motion","link":"https:\/\/monochromist.com\/notes\/category\/video_graphics\/"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5463,"url":"https:\/\/monochromist.com\/notes\/2017\/05\/11\/ia-ai\/","url_meta":{"origin":3529,"position":1},"title":"Or examining, analysing, deconstructing and\u2026","author":"monochromist","date":"May 11, 2017","format":false,"excerpt":"Or examining, analysing, deconstructing and processing the interconnections between:\u00a0 < messenger\/s> \u00a0\u00a0 The medium is the message \u00a0 Genesis 1:27 God created man in His own image, in the image of God He created him; male and female He created them.